20 Training Types for Sales Reps: Research Findings

 
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20 Training Types for Sales Reps: Research Findings

Sales representatives need regular training more than any other team members because the company’s revenue directly depends on their skills and expertise. Eduson interviewed more than 100 vice presidents of sales, sales reps, and talent and development experts on the most relevant and effective types of training. What is best for sales growth, information digestion, level of employees’ satisfaction and retention, and other tangible and intangible results? We present the research findings on what types of sales training work best and why.

In this session, attendees will learn:

How to describe the key sales reps’ competencies and training objectives — what shall they know?
How to discuss the main problems and obstacles in sales rep’s training — why does training fail?
How to give an overview of the most relevant and effective training types for sales growth, information digestion, and employees’ satisfaction.

Elena Masolova

Elena Masolova is the CEO at Eduson. She is a Forbes top-30 Internet Entrepreneur, founder and board member at Groupon Russia, and a serial entrepreneur and investor (Pixonic, AddVenture Fund and 20-plus Internet startups). In total, the companies she has managed have earned $130 million in revenue, registered 52 million users worldwide, and were sold for $51 million. Masolova is an expert in the field of corporate e-learning, a guest blogger at Training magazine, eLearning Industry, etc.